Advertising
Sex sells
Deisel uses this in their advertising and underneath they put "unfortunately we sell jeans" which is quite comical.
What is good about advertising?
-it drives global economies
-drives creativity
-it is a very powerful form of art
-art feeds advertising and advertising feeds art.
People have used painting like Salvador Dahlis clocks and turned he clocks into wheels which turn it into advertising a car!
-it shapes popular culture
-it is endlessly entertaining
-it can enlighten or inspire
-it reflects values hopes and dreams
-challenges you to do something
-questions social norms and attitudes
-raises social awareness
1st "wave of creatives" were revolutionaries who were creating utopia
2nd "wave" created persuasive communication to fulfil peoples dreams.
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